Brand & Packaging Design
I design brands and packaging that feel built to last — systems rooted in clarity and intention, shaped to live in both culture and commerce. From concept to shelf, each mark, texture,
and layout becomes a small artifact of meaning — design that doesn’t just look good, but endures.
Crafted Identities — From Idea to Artifact
The High Note is a Los Angeles–based cannabis dispensary chain where I led naming, full brand identity development, packaging design, signage, and merchandising. My role extended into environmental direction as well, guiding interior layout and key design decisions across two retail locations to ensure the brand translated cohesively into physical space. The visual system balances bold personality with functional clarity, creating a unified brand experience across every touchpoint.
The High Note Dispensary
Brand Identity, Packaging, and Interior Visual Design
Aleama’s Tonic Co. is an Oakland-based beverage company specializing in ginger tonics found in local cafés, farmers markets, and specialty stores. I developed the brand identity and packaging system, including the logo, label architecture, color palette, and supporting visual elements. The goal was to create a handcrafted, approachable brand grounded in natural ingredients and local roots, while ensuring clarity and consistency across bottles, print materials, and digital applications.
Aleama’s Tonic Co. is an Oakland-based beverage company specializing in ginger
tonics found in local cafés, farmers markets, and specialty stores. I developed the brand identity and packaging system, including the logo, label architecture, color palette, and supporting visual elements. The goal was to create a handcrafted, approachable brand grounded in natural ingredients and local roots, while ensuring clarity and consistency across bottles, print materials, and digital applications.
Aleama’s Tonic Co.
Branding & Packaging
Ervana was developed as an accessible, mass-market cannabis brand designed to appeal to everyday consumers seeking solid quality at an affordable price. I created the full brand identity and packaging system — including naming, logo development, label design, merchandising, and marketing materials. The visual system is flexible and
clean, built to translate across multiple formats and
retail touchpoints while reinforcing a consistent, approachable brand presence.
Ervana was developed as an accessible,
mass-market cannabis brand designed to appeal to everyday consumers seeking solid quality at an affordable price. I created the
full brand identity and packaging system — including naming, logo development, label design, merchandising, and marketing materials. The visual system is flexible and clean, built to translate across multiple
formats and retail touchpoints while reinforcing a consistent, approachable
brand presence.
Ervana Craft Cannabis
Brand Identity & Packaging
The Nest Recording Studio needed a brand identity that captured the warmth, craft, and character of their analog-meets-modern approach to music production. I developed a visual system centered around clean typography, an expressive mark, and a warm, textured color palette. The identity is designed to feel intimate yet professional, giving the studio a memorable presence across signage, stationery, merchandise, and digital platforms.
The Nest Recording Studio
Logo Design & Digital Marketing
Brand & Packaging Design
Crafted Identities —
From Idea to Artifact
I design brands and packaging that feel built
to last — systems rooted in clarity and intention, shaped to live in both culture and commerce. From concept to shelf, each mark, texture,
and layout becomes a small artifact of
meaning — design that doesn’t just look
good, but endures.
The High Note Dispensary
Brand Identity, Packaging,
and Interior Visual Design
The High Note is a Los Angeles–based
cannabis dispensary chain where I led naming, full brand identity development, packaging design, signage, and merchandising. My role extended into environmental direction as well, guiding interior layout and key design decisions across two retail locations to ensure the brand translated cohesively into physical space.
The visual system balances bold personality with functional clarity, creating a unified brand experience across every touchpoint.
View Work
Aleama’s Tonic Co.
Branding & Packaging
Aleama’s Tonic Co. is an Oakland-based beverage company specializing in ginger tonics found in local cafés, farmers markets, and specialty stores. I developed the brand identity and packaging system, including the logo, label architecture, color palette, and supporting visual elements. The goal was to create a handcrafted, approachable brand grounded in natural ingredients and local roots, while ensuring clarity and consistency across bottles, print materials, and digital applications.
View Work
Ervana Craft Cannabis
Brand Identity & Packaging
Ervana was developed as an accessible, mass-market cannabis brand designed to appeal to everyday consumers seeking solid quality at an affordable price. I created the full brand identity and packaging system — including naming, logo development, label design, merchandising, and marketing materials. The visual system is flexible and clean, built to translate across multiple formats and retail touchpoints while reinforcing a consistent, approachable brand presence.
View Work
The Nest Recording Studio
Logo Design & Digital Brand System
The Nest Recording Studio needed a brand identity that captured the warmth, craft, and character of their analog-meets-modern approach to music production. I developed a visual system centered around clean typography, an expressive mark, and a warm, textured color palette. The identity is designed to feel intimate yet professional, giving the studio a memorable presence across signage, stationery, merchandise, and digital platforms.
View Work
